Gen Y Marketing Podcast - Episode 33

So we have graduated from last weeks very AM Radio sounding show and we are well into the FM band (thanks to some better audio drivers). Its a packed show this week including a new segment called "Nat's Blog Barrel" (or something to that effect) that we hope you enjoy. So with out further ado..

This weeks show :-

Marketing News this week:-

• Channel 10 get off Scott free for subliminal advertising
  

• Vodafone sending books to your mobile
  

• Google tries again to turn a profit from youtube
  

• Breaking news! Study finds marketers should include new media in marketing mix
  

• Internet better than sex according to happiness survey

• Giant dim sim and no one knows why
  

Feature discussion this week:-

• Nat opens up the blog barrel and takes a look at what marketing bloggers are talking about this week. Including PR Distasters look at China blogging, Brand DNA's take on Australia ads, Chevrolet's test drives according to Hill & Knowlton and Zac Martin (taking time out from kindagarten) looks at Telstra screwing up
  

Campaign Focus:-

• Wonderbra boob pillows (yes that's what I said)
  

• National Vegemite survey
  

• Visa offering a little something extra at festivals