Gen Y Marketing Podcast

Saturday, August 6, 2011

Gen Y Marketing Podcast - Episode 100 Final Episode

In mid 2007 Nat, Jake and Paul sat down to record the first Gen Y Marketing Podcast. Four years later they sat down one last time to record their 100th and final episode.

On behalf of everyone who has been involved in the show we would like to say a big thank you for listening, we hope you have enjoyed it, we certainly have.

So for one last time - On this weeks show:-

Julia roberts ad doesn't brush up http://www.guardian.co.uk/media/2011/jul/27/loreal-julia-roberts-ad-banned

Microsoft apologies for tweet http://www.theage.com.au/technology/technology-news/microsoft-apologises-for-amy-winehouse-tweet-20110726-1hxle.html

dominos pizza tracker http://www.marketingmag.com.au/news/dominos-pizza-takes-gets-social-in-times-square-welcomes-criticism-5747/

http://mashable.com/2011/07/25/dominos-comments-times-square/

how to trick ladies into liking you http://www.marketingmag.com.au/news/speaking-to-the-ladies-5607/

Cigarette green washing http://www.usatoday.com/money/advertising/2011-07-26-green-cigarette-ads_n.htm

Upskirting ramatazz http://mumbrella.com.au/up-skirting-complaints-against-razzmatazz-thrown-out-by-ad-standards-53873

http://mumbrella.com.au/the-tool-shop-ad-banned-for-objectifying-women-53552

Campains that work (or don’t work)

Talking vaginas http://www.39online.com/entertainment/onlinedish/kiah-online-dish-summers-eve-talking-vagina-ad-campaign-story,0,3379725.story

Harpic men sorry

http://mumbrella.com.au/harpic-says-sorry-for-male-toilet-habits-53639

Saturday, July 23, 2011

Gen Y Marketing Podcast - Episode 99

SECOND LAST EPISODE EVER!

Yes that's right you read that correctly, after 4 and a bit years we have decided to finish up the podcast. For those of you saying to yourself "this is just the sort of publicity stunt I would expect from these hacks" I can assure you that this is a rare moment of honesty. For those of you who have heard the rumour that the show is being taken off the air by the Australian Communications and Media Authority, you will need to speak to our legal team.

ON this weeks show:-

Trainvertising http://www.theage.com.au/victoria/metro-has-super-idea-to-make-more-money-20110718-1hlpc.html#poll

Police News

billboard http://www.heraldsun.com.au/news/more-news/graphic-billboards-the-latest-campaign-tool-in-police-pay-battle/story-fn7x8me2-1226094350536

tweets http://www.theage.com.au/technology/police-kick-own-goal-with-tweets-20110714-1heqw.html

Dominos flash mob http://mumbrella.com.au/dominos-stages-hawaiian-themed-flash-mob-52159

Buying can reducing giving http://www.psychologytoday.com/blog/ulterior-motives/201107/buying-can-reduce-giving

Nab honest vids and ad http://mumbrella.com.au/nab-changes-tack-from-the-break-up-to-focus-on-honesty-52230

http://mumbrella.com.au/nab-rolls-out-honesty-experiments-ads-52635

PlentyofSyph http://www.salon.com/life/sex_education/?story=/mwt/feature/2011/06/29/stds

Milk fixes womens problems http://www.news.com.au/business/oh-man-battle-of-sexes-looms-in-milk-wars/story-e6frfm1i-1226097028617

Campains that work (or don’t work)

Feet ad http://www.youtube.com/watch?v=f1jddczahXA&feature=player_embedded

Hungry Jacks ad http://www.youtube.com/watch?v=pfzfxFTHsKg&feature=related

Saturday, July 9, 2011

Gen Y Marketing Podcast - Episode 98

If you have ever asked yourself the question "why cant I find a podcast that takes forigen language commercials and re-records them with terribly bad english overdubs?" then boy do we have a podcast for you this week!

News Stories

KFC potholes http://www.mentalfloss.com/blogs/archives/26019

Mother-in-law PR stunt or not http://www.heraldsun.com.au/technology/mum-in-law-from-hell-email-was-it-just-a-pr-stunt/story-fn7celvh-1226086847268

Google+ launch http://www.engadget.com/2011/06/28/google-launches-all-out-social-networking-assault-with-google/

JT all up in Myspace http://www.theage.com.au/technology/technology-news/how-justin-timberlake-plans-to-make-myspace-cool-again-20110704-1gxtp.html

Luna park wrist band thing http://mumbrella.com.au/lunar-park-sydney-uses-wristbands-and-social-media-to-boost-visitor-engagement-51639

Harvey norman attack ad censored http://mumbrella.com.au/harvey-norman-attack-ad-censored-by-commercials-advice-51438

Nandos sassy not sleazy http://mumbrella.com.au/nando%E2%80%99s-%E2%80%98little-hotties%E2%80%99-campaign-sassy-not-sleazy-50971

mums distrust stuff http://marketingmag.com.au/articles/news/5467/mamas-know-best-and-distrust-healthcare-advertising/

Campains that work (or don’t work)

H2Oh! http://www.youtube.com/watch?v=cjU7tXZH_1o&feature=player_embedded

Coles down down http://www.youtube.com/watch?v=gGY1QFEmyQk

Saturday, June 25, 2011

Gen Y Marketing Podcast - Episode 97

There is a saying we have around the Gen Y Marketing studio, and that is "When you can't get Paul West, get Paula Abdul".

On this weeks show:-

Vodafone google curse http://www.theage.com.au/technology/technology-news/vodafones-google-curse-20110621-1gcvn.html

Bus Ads http://www.marketingmag.com.au/articles/news/5357/bus-ads-do-they-capture-attention-and-keep-it-/

Catch up ads not as good as traditiona ads on tc http://www.utalkmarketing.com/pages/Article.aspx?ArticleID=21422&Title=Catch_up_adverts_not_as_effective_as_traditonal_ones_on_TV

Kogan launches ad about listening to social media feedback http://mumbrella.com.au/kogan-were-always-listening-to-social-media-feedback-49692

http://www.techau.tv/blog/kogan-wants-you-to-know-they-are-listening-to-social-media/

How to win Kelloggs business? Twitter. http://mumbrella.com.au/keep-left-wins-kelloggs-twitter-pitch-contest-49139

Farmer beats billboard ad ban http://www.express.co.uk/posts/view/253934/Farmer-beats-ad-ban-by-painting-sheep

Dove tells you ht you might have ugly...underarms

http://online.wsj.com/article/SB10001424052748703696704576223112705412404.html?mod=WSJ_hpp_MIDDLE_Video_Top

http://www.okclips.com/tv-ads/Dove-Underarm-Beauty-Treatment-tv-ad-26955/

Campains that work (or don’t work)

IKEA radio ad http://mumbrella.com.au/monkeys-jay-grey-and-eardrum-pick-up-radio-lions-49942

Mcdonalds coffee sorry ads http://mcdonalds.com.au/#/mccafe_our-coffee

http://www.news.com.au/business/mcdonalds-customers-brew-up-a-stink-over-coffee/story-e6frfm1i-1226066890309

Saturday, June 11, 2011

Gen Y Marketing Podcast - Episode 96

So it would seem the words we were looking for were in fact:-

She stepped off the bus (The Venga Bus I believe) out into the city streets,

Just a small town girl with her whole life packed in a suitcase by her feet.

Win Big, Mama's fallen angel. Lose big, liven out her lies.

Just another shining example of the Gen Y Marketing Podcast's commitment to accuracy in journalism.

On this weeks show:-

Carbon tax ads http://www.heraldsun.com.au/news/more-news/cate-blanchetts-carbon-promo/story-fn7x8me2-1226064788618

Safe sex ads to be reinstated http://www.brisbanetimes.com.au/queensland/safe-sex-ads-to-be-reinstated-20110601-1ff7u.html

Eninem loses it over audi ad http://theage.drive.com.au/motor-news/eminem-loses-it-over-audi-ad-20110609-1ftue.html

Paypal launches redbubble review http://www.smartcompany.com.au/legal/20110602-paypal-launches-redbubble-investigation-over-hipster-hitler-listing.html

cba seeds campaign http://thefinancialbrand.com/18734/commonwealth-bank-community-seeds-facebook-giveaway/

Gen Z blah blah http://mumbrella.com.au/gen-z-the-conservative-ethical-generation-48727#more-48727

Zachary Martinez in the news http://www.news.com.au/national/defence-review-teams-sex-controversy/story-e6frfkvr-1226060003731

Campains that work (or don’t work)

Rabbo direct http://www.youtube.com/watch?v=sYjHt31tvgs&feature=player_embedded

CGU http://www.youtube.com/watch?v=w02cz3dCZrs

Sunday, May 29, 2011

Gen Y Marketing Podcast - The Lost Years

I know what your thinking. "I knew these guys were pretty lazy when it came to their research but being so lazy they don't even record a podcast, well that's just taking things a bit far!".

The fact of the matter is, we have had a few things come up over the last week or so that has meant we couldn't record a show this week. But don't despair, we will be back in a couple of week for another.....gen y.....marketing.....podcasssssssst"

(in the mean time, if the lack of Nat's usual inappropriate statements is leaving you feeling a little empty, friend of the show Zac Martin has stepped up to fill the void. Great work Zac!)