Gen Y Marketing Podcast - Episode 99

SECOND LAST EPISODE EVER!

Yes that's right you read that correctly, after 4 and a bit years we have decided to finish up the podcast. For those of you saying to yourself "this is just the sort of publicity stunt I would expect from these hacks" I can assure you that this is a rare moment of honesty. For those of you who have heard the rumour that the show is being taken off the air by the Australian Communications and Media Authority, you will need to speak to our legal team.

ON this weeks show:-

Trainvertising http://www.theage.com.au/victoria/metro-has-super-idea-to-make-more-money-20110718-1hlpc.html#poll

Police News

billboard http://www.heraldsun.com.au/news/more-news/graphic-billboards-the-latest-campaign-tool-in-police-pay-battle/story-fn7x8me2-1226094350536

tweets http://www.theage.com.au/technology/police-kick-own-goal-with-tweets-20110714-1heqw.html

Dominos flash mob http://mumbrella.com.au/dominos-stages-hawaiian-themed-flash-mob-52159

Buying can reducing giving http://www.psychologytoday.com/blog/ulterior-motives/201107/buying-can-reduce-giving

Nab honest vids and ad http://mumbrella.com.au/nab-changes-tack-from-the-break-up-to-focus-on-honesty-52230

http://mumbrella.com.au/nab-rolls-out-honesty-experiments-ads-52635

PlentyofSyph http://www.salon.com/life/sex_education/?story=/mwt/feature/2011/06/29/stds

Milk fixes womens problems http://www.news.com.au/business/oh-man-battle-of-sexes-looms-in-milk-wars/story-e6frfm1i-1226097028617

Campains that work (or don’t work)

Feet ad http://www.youtube.com/watch?v=f1jddczahXA&feature=player_embedded

Hungry Jacks ad http://www.youtube.com/watch?v=pfzfxFTHsKg&feature=related