Gen Y Marketing Podcast - Episode 44

In the tradition of pet rocks, hyper-colour tshirts and facebook apps, this week the Gen Y Marketing Podcast is all about Twitter (or as Snoop Dog likes to call it Twizzle). Its a jam packed show, Nat gets on a rant and Paul sits quietly trying to avoid getting involved in an argument. This weeks show is worth every cent of what you payed for it.

This weeks show :-

Marketing News this week:-

• The Queen gets all a Twitter
  

• FreeView cant handle the truth
  

• OJ saving the planet 1 rainforest at a time
  

• Gen Y wants control over email exchanges
  

• The average Twitterer isnt who you might think
  

Feature discussion this week:-

• We take a look at skittles recent Twitter problems and discuss the value of twitter as a marketing tool
  

Campaign Focus:-

• L'Oriel crowdsourcing marketers
  

• Nissan trying to stay out of the competition